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Privacy policy

Privacy. Your data. Your trust.

Our commitment to you

You are at the heart of everything we do.  Our goal is to maintain your trust and confidence by handling your personal information with respect and putting you in control.

It’s important that you know what personal information Live Nation (UK) Music Ltd (known here as "we" or "Live Nation") collects about you, and how we use it.

We’ve done our best to make our explanations short and easy to understand.  But, if you’d like further information, or have any questions, please contact our Data Protection Officer using the details in the ‘Contact’ section below. 

If we ever make any major  changes to our privacy practices, we’ll let you know. If necessary, we’ll also ask for your permission.

Privacy Notice

Our Privacy Notice has been designed with you in mind.  How the notice applies to you will depend on the way in which you interact with us.  For example, if you:

  1. purchase a ticket to one of our events, we will use the information you provide us to fulfil our obligations to you in delivering that service, and, where you’ve told us to, keep you up to date about other events that may be of interest to you; and
  2. when you browse our sites, we use cookies to tailor your experience and hopefully provide you with a seamless experience.   

Your choices and rights under each scenario are explained in more detail below. 

What information we have and where we collect it from

We collect and store different types of information about you when you create an account, buy tickets, contact us, and use our websites, apps and social media. Learn More

How we use your information

We collect and use your information for lots of reasons such as helping you get into the shows you love, sharing news, for marketing and as otherwise required by law. Learn More

Who we share information with

We may share your information with the Event Partner(s) - such as the artist, promoter, record label, team or venue - as well as other third parties associated with the service provided. Learn More

What information we have & where we get it

  • When you create an account, purchase a product from us (such as a ticket, or merchandise), we will collect your contact and billing information. 
  • When you purchase tickets to one of our events, or an event for which we are a co-promoter, we will receive your information from ticket agents used to sell tickets for our promoted and co-promoted events, or the venues we hire to put on the event.  This includes your name, contact details and ticket purchase information, such as number of tickets bought and seat number(s).
  • When you attend one of our events, we may collect your information via (i) video surveillance cameras (we use signs where such cameras are used), (ii) from our free Wifi (if you register to use it) and, if available, via cashless payment wristbands which can be used to access events and to make purchases onsite at the event.
  • When you use our websites or apps, we collect information such as the browser and device you're using, your IP address, your location, the site you came from, what you did and didn't use our site/app for, or the site you visit when you leave us. For more information on how we collect this information, see our Cookies Policy [hyperlink to Cookies Policy].
  • When you use a social media feature within our website or apps, and you post to social media platforms, the social media site will provide us with some information about you.
  • If you have accessibility requirements, we want to make sure you have the best experience when attending events.  To do this, we need to collect details of your requirements (which may involve you providing information about your mental or physical health).
  • In the few instances where we collect personal information from children, we always seek parental consent and will only ever collect such information for the purposes specified when we collect it.

How we use your information & why

This section explains how we use your information and the legal basis on which we use it.

1. For the performance of our contract with you

We use your information when you enter into a contract with us (for example to buy merchandise or a ticket) so we can: 

  • process your order
  • take payment, and 
  • provide you with customer support. 

2. For our legitimate business interests 

  • To conduct market research and analysis which helps improve and customise our products and services.  
  • For our marketing purposes, unless your consent is required for such marketing (see section 3 below). 
  • To send you customer service emails including booking confirmations and event reminders.
  • To prevent or detect unlawful behaviour, to protect or enforce our legal rights or as otherwise permitted by law.  For example, making sure tickets get into the hands of real fans.  As such, we may use your information to prevent ticket touting, misuse of our intellectual property (e.g. our or our Event Partner's brands), fraud, or other crimes.
  • To create a profile about you to help us personalise our services to you. For example, if you purchase tickets to pop events and you have consented to our marketing, we will inform you about other pop events we think you might be interested in.  For further information, expand this section here.  

Who we share your data with & why

  • Within the Live Nation Entertainment family of companies who provide services for us such as marketing, profiling, reporting and technical support.
  • Our third-party service providers (sometimes known as data processors) such as cloud computing providers who provide the IT infrastructure on which our products and systems are built.
  • Our co-promoters or event partners that organise or provide the specific services at an event (in accordance with their privacy policy). 
  • Third parties who provide goods and services purchased by you (e.g. merchandise) so that they can process and fulfil your orders.
  • Government agencies or other authorised bodies where permitted or required by law.
  • Any successor to all or part of our business.